Dr Carrie Pemberton Ford

Our Director and lead coach Carrie Pemberton Ford, has been immersed in public policy development and as a counsellor, mentor and mediator, for over three decades of working life. Carrie has had a rich multi-cultural immersion, working in Central and West Africa, India, the Balkans, Scandinavia, southern Mediterranean countries and the UK.

As a Women's National Commissioner in early 2000, she chaired the first working group dedicated to developing BAME female recruitment to public office which has since realised some level of success in the decades since formation. If 'breaking through' personal or organisational barriers is a challenge which you are facing, then you will have as your companion a 'pioneering' woman priest who was in the first cohort to be ordained in the Church of England.

A firm believer before the arrival of Covid 19, in offline and online coaching, the recent shift to on line engagement precipitated by the pandemic has released Carrie's coaching offer to reach a wider international clientele, connected through the power of the internet, and benefitting from her warm, perceptive and appreciative approach as a business coach. Carrie originally pioneered on line echaplaincy based coaching on the business network Everywoman.co.uk, nearly two decades ago in 2003. 'Whatever medium helps you to open up, be radically honest with yourself, and get under the skin of the problem confronting you - that is the medium we shall pursue' has been her philosophy, and now that the medium most open to deployment is zoom based coaching sessions, her private room on zoom is currently her coaching space.
With experience in NGO, public sector, PPF, and business sectors, Carrie has for the last decade worked as a senior consultant and trainer in the delivery of gender equity, diversity and inclusion training, across public sector and SME environments, Carrie is well versed in working in group and individual coaching environments. She has worked extensively with the challenges of work-place conflict, whether this shows up as explicit bullying and harassment, or the insiduous loss of purpose, joy and reward for employees in their work place. Addressing disappointment, loss of hope, dis-empowerment and loss of confidence which can accompany any failure of inclusive and purpose rich work, is an area which coaching conversations and interventions with Carrie and the wider team can make a powerful difference.
The team at Cambridge-Executive-Coaching are committed to engaging head on the crucial conversations which need to take place, to enable teams to emerge from dysfunction, and individuals need to experience to re-connect with their inner fire and purpose. Carrie's approach is generous, intuitively perceptive, inspiring, dynamic and compassionate, with a laser attention to realising a positive outcome aligned with the truth of the organisation and people with whom she is working.

Assessment, Recruitment and Progression. Carrie has been a Senior Assessor at the UKs national College of Policing for the last fifteen years, selecting fast track internal promotion candidates, scrutinising career progression and senior appointments, and spotting talent in direct entry hopefuls. This work had given Carrie a deep understanding of competency based selection processes, and the rigour required for interview panellists brought in from outside the discipline of HR professionals and work-place psychologists. Carrie has worked with a number of International Organisations in supporting staff in preparing for their competency based interviews, in order to allow their abilities and prior performance in work placed environments to connect with some lustre. Carrie's grounding in public sector challenges, for performance management, partnership development, supporting innovation and understanding the dynamics of developing and inspiring high performing, diverse teams in an inclusive climate, is well set.

In one to one work, you will find yourself with a generous companion, who will hear you to authentic speech, be curious to explore the inner workings of your quest, deepen your self-awareness and open up for you the four journeys which each one of us has to negotiate across our lives. These four journeys include our health, our wealth making, our emotional development (and social attachments), and our movement towards inner and external reconciliation. Many during Covid 19 have found themselves automatically leaning towards some of these signposts. Carrie is clearly equipped to assist those who would quest, to do so with greater alacrity and clarity during these challenging times.

Whether you are working on personal material away from the work context, seeking to address challenges and hurdles within the work place, or coming to terms with troubles which Covid 19 has significantly profiled, you will find Carrie a wise guide to assist you as you find a route through (or safely negotiate your way around) relational/systemic blocks, opening up possibilities for transformation, with increased resilience and personal flourishing.
Contact Carrie now on 07879 622 925 to step up yours or your team's performance right now.
It's a phone call that you will undoubtedly be grateful for.